Cotswold (UK) based online marketing

Looking to kick start the population of a new Cotswolds (UK) based Social Networking site: [login to view URL] which is exclusively for Cotswoldians, location list of where a member can live if they want to be a member can be found here: [login to view URL] What is required: Generate as much mass local multiple streams of traffic as possible, suggestions: inbound link building, twitter, facebook, myspace etc any anything else you can think of! The key being to target traffic from Cotswolds based sites and target Cotswolds based people to build the online population on Cotswolds Connect. A member must live in the Cotswolds, sorry for repeating myself! Always taught to state the obvious! Your thoughts please! :-)