eCommerce Marketing Specialist

Looking for a candidate to conduct matters of marketing for a consumer focused eCommerce site. Would provide strategic guidance to help connect with customers, reach our conversion goals and help grow the business using our online presence. Preferably looking for someone with experience in growing a consumer focused eCommerce site for a multi-sku business. You would develop a plan to achieve our goals using the fundamental tools that drive conversion - website, search engine marketing and optimization, email marketing and online media - supported by the analytics that demonstrate a measurable return on investment. Marketing Tasks would include, but not limited to: SEO Technical Audit - Prioritized recommendations to ensure our website's back-end is configured for optimal organic search viability SEO Website Setup -Keyword research -Meta data creation and on-site implementation Social Media Management - Create and administer monthly communication calendar - Generate social media content - interact with consumers Email Marketing - Responsive template development - Communication schedule creation, copy-writing, programming and deployment Blog - Communication schedule, copy writing and posting ~4x/mth Community Outreach - Reach out to and develop relationships with content creators such as news sources or bloggers to Multi-site Strategy -Coordination of main eCommerce sites with other long running sites also in our portfolio. Google Analytics - Track campaigns using Google analytics Google Adwords (A plus) - An experienced Google Adwords individual would be a plus.