Hi there,
Sure - just give me a bit more details about your business and will setup an adwords campaign with up to 100 keywords & 10 adgroups
To get us started and to give you an idea about my approach to bulding new adwords campaigns please see below some of the areas that I focus on when building a campaign:
-> Competition research - using Semrush
-> Campaign & ad group structure building; keyword research - using Wordstream, SpyFu & Adwords Editor
-> Bid management which should be optimized depending on the budget i.e. set up the bids to target a midlevel ad
position in order to collect enough data to enable future optimization.
-> Negative Keywords - adding a universal set of negative keywords to avoid the most common types of
lowpurchaseintent searches.
-> The ad copy is written and I make sure that the account has enough ads being tested in each ad group so that the
message that most resonates with searchers will rise to the top;
Final touches before launching: doublechecking the major AdWords settings for the campaign
including tracking, the confirmation of appropriate geographic, day parting and ad serving rotation settings.
Looking forward to your reply,
Cristian