Good morning,
What i understood from your project that you need to to market for your product, which is a software product, here we need to build an idea or a concept of showing our product. this is something which is called postioning, which put us or mean the position of our product in the society or in the customer's mind. and positioning comes after making the market segmentation, which means to know which target in the society we talk with, A, B, C class and where is our position comparing with the competitors (if they exist in our product).
I can help by creating this concept for your company, i have been holding this responsibility for different kinds of business before.
I mentioned to you some steps that we need to figure out how to make and idea, NEW, DIFFERENT, to creat a good marketing material.
If you thought about my words and need to talk more about it even before giving me the task, i'm so ready at anytime you would like, on skype or whatever.
You can send me a message in here so we can contact through the way you like.
Hope to fulfil your needs and to create a new thing that sounds or leaves a finger print.
Best regards,