...descriptions, tested target audiences, and the mission. The brand book with visuals needs to be checked for text quality and adapted for further presentation to ‘top’ TAs. It is necessary to prepare the brand background (brief for a Google-indexable website, briefs for articles, briefs on social media design and promotion, etc.) for 4 regions: CIS, European Union, China, Saudi Arabia, and nearby areas. For English- and Chinese-speaking channels, a translator can be provided. Prepare SMM marketing, conduct channel tests, and assess the market and sales volume. Create a promotion on one of the best channels to achieve 200 pre-orders combined for TA1 and TA2, and provide 5 TA3 contacts to Shera....
I’m in search of a detail-oriented programmer to create a user-friendly and Google-indexed whitelabel for Chaturbate. This project revolves around several key components: 1. User-Friendly Interface: I need the interface to be simple yet effective. The focus here will be on clear and instructive labels that immediately direct users to what they are looking for. 2. Google-Indexation with Jason: Having the whitelabel properly indexed in Google is an absolute necessity. Your experience in SEO will be highly relevant here. 3. all i need is this API - Users Online v1 The list of online users is available in three formats, XML, JSON, and YAML. You will need access to a programmer. XML Version: JSON Version: https://chaturbate
I am looking for a professional who does thorough research about our business and then produces high quality content involving Copy Writers and Graphic Designers. Then post it across the social media like Facebook, Instagram, Youtube, Twitter,Google Ads, etc. Content includes Posts, Stories, Reels, Blogs, primary objective is to generate more leads. This Job is on monthly retainer fee on long-term basis
I'm after an expert in Email Marketing who can help drive more sales for my physical products. Ideally, this would require a firm understanding of marketing product-focused content, optimising email conversion rates, and maintaining customer interest. The project will include the following: - Building and launching email campaigns tailored to my physical product. - Provide strategies on how best to engage with subscribers and convert them to customers. - Continually optimising the campaign to maximise profit. Please show examples of similar Email Marketing campaigns you have managed in the past., especially those focusing on the promotion of physical products. Proven results in customer conversion and sales growth would be highly re...
Digital Marketing Specialist Job Description: Our agency is seeking highly specialized professionals in different areas of Digital Marketing. We are looking for specialists who can bring their experience and unique skills to enrich our projects and campaigns. Responsibilities: - SEO: Optimize content to improve visibility on search engines. - Social Media Management: Create and manage campaigns on social platforms. - Email Marketing Campaigns: Design and implement effective email campaigns. - Online Advertising: Manage campaigns on Google AdWords, Facebook Ads, and other platforms. - Content and Inbound Marketing: Develop strategies to attract and engage the target audience. - Data Analysis: Interpret data and provide detailed performance ...
I'm looking for a skilled template designer to create a modern and clean template for marketing materials. The ideal candidate will be able to produce high-quality, visually appealing designs that effectively convey our brand message. Key Requirements: - Experience in template design, especially for marketing materials - A portfolio demonstrating proficiency in modern and clean design - Ability to incorporate brand elements and messaging effectively - Strong attention to detail and the ability to deliver a polished final product Please share your relevant experience and provide examples of your work in your bid. I look forward to seeing your proposals.
I need a basic video shooter to create a raw video clip highlighting our clinic and services. This video will serve as a marketing to our social media handle. Skills and Experience Required: - Proven experience in videography, preferably in the healthcare industry - The video should attract potential patients and assure them of the technological advancements used in our facility.
I'm seeking a skill...Social Media Marketer to lead a social media campaign for an unspecified audience. Key Responsibilities: * Manage, create, and publish original, high-quality content * Administer all company social media accounts, ensuring up-to-date content * Collaborate with team members to ensure brand consistency Ideally, the candidate will have: * Strong familiarity and experience with social media marketing * Outstanding ability to think creatively, strategically, and identify and resolve problems * Ability to handle the pressure of meeting tight deadlines Please note: The social media platforms to work on and the target audience have not been specified by me, and will need to be discussed during project developme...
...skilled SEO content writer to craft engaging and captivating descriptions & bio's for 90-100 models on our website. The content needs to be descriptive and unique for each model and must be SEO friendly to be aligned with our SEO Strategy. What the task involves: - To create a 200 word description per model which is unique and SEO friendly. - The copy must include keywords from a list that we will provide you as well as interlinking to other parts of the website. - We require the content to be human generated and NOT AI generated or the use of Grammerly (or similar platforms). Qualifications/Skills: - Experience in SEO content writing and/or creating product descriptions - Bachelor's degree in English, Journalism, Communicatio...
I'm looking for a professional to create a customized Word and Outlook template for my marketing materials. The template should include: - Custom color scheme - Logo integration - Unique font styles The Word template should have: - Header and footer areas - Predefined text sections - Table of contents The ideal candidate should have experience in designing and customizing Word and Outlook templates, as well as a good understanding of marketing materials. A keen eye for detail and the ability to create visually appealing yet professional designs is a must. Looking forward to working with a creative professional on this project.
I'm on the lookout for an experienced email marketer, specifically with a background in business-to-business (B2B) campaigns. Key Responsibilities: - Developing appealing informative and promotional content. - Sending out bi-weekly emails to our business customers. Ideal Candidate: - Leverages email marketing best practices. - Has a successful track record in creating campaigns targeting businesses. - Consistently hits deadlines, every two weeks in this case. If you have a creative mind, are committed to hitting deadlines and have a track record in B2B email marketing, I'd love to hear from you.
...manager with an all-round understanding of a digital marketing agency. We are experiencing a high level of growth and I need a person with the relevant skills to oversee the work that is being done from other freelancers to ensure the smooth delivery of projects, we offer basically the same service to all clients, and the team, know what to do, I just need someone to make sure that everything is happening when it is supposed to. Key Requirements: - All-encompassing digital marketing knowledge - Expertise in social media marketing, content marketing and email marketing - An understanding of lead generation - Understanding of both B2B and B2C audiences The ideal candidate should be able to...
We are looking to hire some drivers to help with errands done for some of the known wealthiest high-end individuals and families around our area. We also get occasional out of town well known celebrity visitors. What kind of people who don't want to be in public doing these kinds of tasks, or they just stay too busy to do them on their own. Aaron's like picking up their groceries or any sort of supplies that they may need for their household, or anything else that they think they may need. Sometimes they may even need help bringing an elderly relative or a child to some sort of appointment or a class. We have been operating around the area and the state and surrounding areas since the 90s. We know how to be discreet and get every c...
THE ART ASSOCIATION Established 2023, The Art Association ('TAA') is a Swiss non-profit association, encouraging peaceful engagement through art in all its expressions through its international community of artists for PEACE. We curr...Dubai, Switzerland, and N. Macedonia in 2023, and published TAA Artists for Peace Anthology 2024 in April of 2024 (“TAA Artists for Peace”). Our objective is to generate a large volume of global sales of TAA Artists for Peace publication worldwide. How would you advise TAA in reaching this objective? Do you have expertise to assist, and what would be your budget for doing so?
I'm looking for a talented graphic designer to create advertising material targeting young adults. Specifically, I need materials that are engaging and appealing to this demographic. Key Requirements: - Experience in designing graphics for advertising - Understanding of youth marketing and design trends - Ability to create eye-catching and modern visuals Please provide a portfolio that showcases your previous work in a similar context. Your understanding of the target audience will be a key factor in the selection process.
We are currently seeking assistance with newsletter composition, nurturing journey content development, and general marketing support. This position involves being part of the Marketing Automation Team at MISUMI Europe GmbH. Individuals proficient in crafting content in either German and/or English are encouraged to apply.
...writer/editor to: Craft compelling narratives that capture the essence of Costas Seafood Cafe and resonate with our target audience. Edit and proofread existing content to ensure clarity, consistency, and adherence to brand voice and messaging. Collaborate with our team to brainstorm content ideas, develop content strategies, and meet project deadlines. Conduct research on seafood trends, culinary techniques, and local seafood culture to inform content creation. Requirements: Proven experience as a freelance writer/editor, preferably with a background in food, travel, or hospitality. Exceptional writing, editing, and proofreading skills, with a keen eye for detail. Ability to adapt writing style and tone to suit different platforms and...
I'm in search of a seasoned content writer who can adeptly craft long, professional blog posts, website content, social media captions and other marketing content. The right candidate will have a strong command of the English language, an ability to produce engaging and creative content, and the capacity to adapt their writing style based on the platform. About Us: Stanley Engineered Fastening, a part of Stanley Black and Decker is a leading manufacturer of industrial metal and plastic fasteners and fastener assembly systems, catering to a wide range of manufacturing industries. Primarily we cater to industries such as automotive, electric vehicles, aerospace, renewable energy, and general manufacturing. We are seeking talented freelance content wr...
I'm looking to integrate artificial intelligence into the marketing strategy of my fitness studio. The primary objective of this campaign is to boost membership sign-ups. The strategy should be versatile enough to engage our main target group, working professionals. Key Requirements: 1. Development and execution of AI-driven marketing campaigns across multiple platforms. 2. Marketing should be all-inclusive covering social media, email, and search engine optimization. Ideal Candidate Qualifications: 1. Proven experience in implementing AI-driven marketing campaigns. 2. A deep understanding of working professionals' needs within the fitness sector. 3. Demonstrated proficiency with Social Media Marketing, Email Market...
I'm looking for an experienced digital marketing analyst to critically evaluate an online store. The Google Analytics Demo Account is to be used to conduct the analysis as well as any other data sources. Key Areas of Analysis: - E.G. Traffic Analysis: Sources of Traffic: Understanding where our visitors are coming from. 8 More to be disclosed I expect a comprehensive report on each of these aspects, (max 1500 words) with actionable insights on how it can be improved. The ideal candidate has strong analytical skills, is proficient in tools like Google Analytics and SEMrush/Moz, and has a background in e-commerce.
I'm in need of a skilled video maker to produce engaging promotional videos in English for our 2 products that is ISU & AIDG. Each video should be more than 3 minutes in length. Need 2 videos Key points: - The videos are promotional in nature, thus the focus should be on engaging storytelling, compelling visuals and clear messaging. - High quality video editing skills are a must. Voice-over aspect: - I require an English-speaking voice-over artist for these videos. The voice-over plays a significant role in conveying the message effectively, so the artist should have a professional, clear and engaging voice. Ideal skills: - Proficient in video production and editing tools - Experience in creating long form promotional videos - Experience in English voice-over s...
As an affiliate marketer, I am looking for someone to help me promote the product across different platforms. The target audience is varied and includes high school students, college students, and professional certification seekers. Do you have marketing skills? Are you keen on becoming an affiliate marketer? You can make use of other businesses products and sell them with your expertise. Become TheMeddict's partnered affiliate, this is how it works: 1. Register as an affiliate via this link: 2. You will have your own affiliate link found in the dashboard 2. You use your expertise to find customers and lead them to purchase the products on TheMeddict's website. 3. IMPORTANT: Make sure they purchase via you...
I am looking for an experienced developer to create a fully functional and professional blogging website. Key Features: - The website should have a robust commenting system to foster user engagement. - It should be seamlessly integrated with social media platforms to promote content sharing and user interaction. Target Audience: - The target audience for this website are the general public and pregnant women. The design and functionality should be appealing and user-friendly to these demographics. Primary Purpose: - The primary goal of this blogging website is to promote products and services. Hence, the website should be optimized for marketing content. Ideal Skills: - Proficiency in web development, particularly in creating blogging we...
I am in search of a dedicated and skilled marketing company that can help in marketing our AI based product to universities around the globe. Our goal is to establish partnerships with universities and we are focusing on professors and researchers as our target audience. Key activities involved in this project include: - Attending Academic conferences: Your team should be able to attend academic conferences and seminars to present our product to the target audience. - Conducting Workshops: Workshops are a great way to educate and engage professors and researchers. We would like your team to conduct these workshops in universities. - Deal Making: As we aim to establish partnerships, your team should be able to...
I'm in need of a professional photographer for a product shoot to capture the essence and appeal of my electronics line. I need photographs that are suitable for marketing and advertising purposes. Key Requirements: - Expertise in product photography, specifically with electronics. - Ability to capture outdoor settings in a visually appealing way. - Experience in marketing and advertising photography. - Knowledge of how to make electronics look their best in photos. The ideal candidate should be able to bring creativity and innovation to this project, capturing the beauty and functionality of my products while ensuring they are presented in an appealing way for my target audience.
...digital marketing to help me launch my new enterprise. Key Requirements: - Website Development: I need a professional website that will serve as the foundation of my online presence. The site should be modern, user-friendly, and optimized for both desktop and mobile devices. - SEO: It's crucial for me to establish a strong online presence from the start. I'm looking for an expert in Search Engine Optimization to ensure that my website ranks well in search engine results and attracts organic traffic. - Social Media Marketing: I want to leverage the power of social media to reach and engage with my target audience. The ideal candidate should have experience in creating and managing successful social m...
I am in need of a talented designer who can effectively create a tri-fold flyer, additional flyers for specific services, and develop a logo for my spa business, IB_THERAPY. Key Responsibilities: - Delve into the brand: Understand IB_THERAPY's unique offerings, aesthetics for logo creation - Tri-fold Brochure Development: Design a comprehensive tri-fold flyer detailing my spa's general services - Individual Service Flyers: Create distinct A4 flyers for two specific services - Facial Treatments( PRF injections , microneedling, mesotherapy and neurotoxin) and IV Vitamin Infusions - Fluent Communication: I require regular updates and open communication for feedback Ideal Candidate Qualities: - Experience in designing marketing materials for spa or beauty bus...
...targeting the general public, I'm seeking an SEO expert to optimize my website for better search engine rankings and drive more organic traffic. Additionally, I require weekly blog updates on industry news and customer success stories to engage my audience. The ideal freelancer for this job should have: - Proven experience in SEO optimization with a track record of improving organic traffic - Strong content writing skills and the ability to tailor content to suit the audiences' interests - Knowledge of the latest SEO trends and practices - Experience in creating engaging and shareable blog content Key tasks will include: - Conducting a thorough SEO audit and implementing changes to improve search engine rankings - Using keyword resea...
...social media marketer to help us raise funds for our rescue and rehabilitation work. Here's what we need: - Social Media Marketing: I need someone who can create engaging, compelling posts on Facebook, Instagram, and Twitter to drive donations. This means getting our message in front of a broad audience of animal lovers and pet owners. The ideal freelancer for this project should have experience in social media marketing, particularly in the non-profit sector. A love for animals and a genuine interest in helping them find homes would be a huge plus. Creative thinking and an ability to craft stories that resonate with our target audience are key to the success of this campaign. Remember you will get 40% commission if you can raise ...
...of LeadsArk, a dynamic company poised to make a significant impact in our industry. We are in search of a freelance Creative Content and Graphic Design Specialist with a knack for producing compelling content and eye-catching designs that resonate with our target audience. Your creativity will play a pivotal role in promoting our brand and services. Key Responsibilities: - Develop original content and graphic designs that align with our brand's voice and goals. - Collaborate closely with our marketing team to create promotional materials. - Produce a wide range of content, including social media graphics, website visuals, and marketing collateral. Ideal Skills and Experience: - Proven experience in content creation and graphic design, with a portfolio ...
I'm looking to leverage Instagram to generate more sales for my saree business. I want to create a marketing campaign that showcases the quality, design and variety of our sarees, targeting women aged 18-35 and saree lovers. Ideal candidates would: - Have experience in Instagram marketing with a proven track record of increasing sales - Understand the nuances of targeting and engaging such a specific demographic - Have a knack for presenting product features in an attractive, purchase-enticing way The campaign should strive to: - Emphasize the quality of our fabric, the uniqueness of our design and pattern and the wide variety our collection offers. - Connect with women aged 18-35 and saree enthusiasts - Ultimately drive up ...
I need help with writing text data for a project. The text data will be used for: - Website content - Academic research - Marketing material The ideal candidate should have experience in writing for these areas. Please provide samples of your previous work.
I'm looking for an SEO content writer with a solid knowledge of business and marketing, specifically in the areas of branding and marketing. The writer should incorporate our company's mission and vision, as well as our target audience and customer demographics in the SEO content they will create. The ideal freelancer will have experience in writing business and marketing content for SEO purposes, gripping knowledge of branding and marketing terminologies, and can tell a compelling narrative about our company's offering to our target audience. 10 article project is: INR 150 for each article which is: 1500 *IF you can use canva skills 10 article project it becomes: 200 for each article which is: INR 2000
I'm looking for an SEO content writer with a solid knowledge of business and marketing, specifically in the areas of branding and marketing. The writer should incorporate our company's mission and vision, as well as our target audience and customer demographics in the SEO content they will create. The ideal freelancer will have experience in writing business and marketing content for SEO purposes, gripping knowledge of branding and marketing terminologies, and can tell a compelling narrative about our company's offering to our target audience. 10 article project is: INR 150 for each article which is: 1500 *IF you can use canva skills 10 article project it becomes: 200 for each article which is: INR 2000
I'm seeking a professional to craft a credentials presentation supported with compelling video links. This presentation specifically aims at marketing and promotion. The highlights of the project are: - Creation of a PDF document that captures my credentials in an engaging and persuasive manner - Incorporating video links within the PDF document to enhance the storytelling - The video links will be primarily used for email campaigns and should be made suitable for this mode of communication The ideal candidate for this project will have: - Excellent skills in creating engaging presentations in PDF format - Experience in using videos within PDFs - A marketing background to effectively deliver the promotional intent of the presentation. It will b...
I need a captivating 10-second animation for my logo that brings the wizard to life. I am inspired by this example: Here's my vision: - The wizard is moving his hands and staff as though he's cooking, with sparks flying out. - I want the wizard to also make some natural movements to add weight to the logo. - The above natural movement should include the wizard "walking in place" i.e., appearing to walk but not moving forward. Skills and Expertise: - Experience with logo animation - Strong understanding of motion and weight in animation - Proficiency in capturing the unique character attributes in animated movements - Ability to work within a specified 10-second duration Company Info - The compan...
I am in need of an expert who can effectively conduct contact form outreach for my digital marketing business. My primary goal is to generate B2B leads by sending messages via the contact forms on potential client's websites. You will be given a list of prospects with the direct website address to their contact form. You will also be given the script to use (copy/paste). The list will be approximately 10,000 entries. Ideally we would send 500 per day. Key Responsibilities: - Utilize contact forms to reach out to other businesses - Clearly convey our services to potential clients - Generate viable leads for the company Ideal Skills and Experience: - Excellent written communication - Experience in B2B outreach - Knowledge...
I need a skilled marketer to create and execute a comprehensive promotion strategy for my upcoming clothing store, which will also offer my self-published novels. Key Project Details: - Opening Date: June 1st - Target Audience: Both men and women - Preferred Marketing Strategies: Social media advertising, influencer marketing, email marketing - Focused Social Media Platforms: Facebook, Instagram, Twitter, Quora, Tiktok Your Responsibilities: - Develop a multi-channel marketing plan, ensuring our target audience engage with the store - Implement engaging and effective social media advertising campaigns - Identify and collaborate with suitable influencers to promote our products - Create and manage an email marketing strategy to...
Eu busco um profissional que possa me ajudar a aumentar a visibilidade do meu e-book de...tanto a divulgação do e-book quanto o aumento das vendas e avaliações positivas. Idealmente, o freelancer deverá ter experiência com as seguintes: - Marketing de e-books, especialmente no nicho de ficção - Estratégias de divulgação online, incluindo o uso efetivo de redes sociais e outras plataformas online para atingir o público-alvo e potenciais compradores - Habilidades para aumentar as vendas e avaliações positivas de forma orgânica e autêntica. O público-alvo do e-book é amplo, provavelmente abrangendo qualquer idade a partir dos 16 anos, por isso, é import...
I need integration I need setup I need management I need Ads and Content More details: Which platform would you like to focus on for your digital marketing efforts? Instagram and Facebook What information should successful freelancers include in their application? English Speaking Beauty Products Expert
I am looking for a skilled professional to set up an Odoo community on a virtual server, and customize it to meet the following requirements: -Background info: We are a decorative concrete company seeking a tech solution that will aid in our growth, utilizing automations to ease workload, store and organize data, keep associates and clients up to date, organize data in an easy to digest format, track and report project status and details. The solution shall be hosted on a virtual server. In order to be considered for this project the freelancer shall submit, in detail their proposed solution, including how they would deliver it, what they would require in order to get it done, data safety protocol, secure development, timeline, budge...
I am seeking the expertise of a seasoned graphic designer to revamp my existing logo. The redesign should embody the following: - Bright Colors: Our brand needs an energy boost and I believe a touch of vibrant colors will do just that. Your job will be to brighten up our logo colors without compromising our brand's identity. more specifically neon colors, some example attachments will be provided, - Modern Layout: I would like to maintain the simplicity of our design, but with a more updated and modern feel. The new logo should reflect our adaptability to change and home-visiting services we provide. - Brands Should Be Represented: The logo ought to visually communicate our offering - home visits. An innovative and appealing ...
I need a freelancer to make a number of website amendments as highlighted by an SEM Rush report. Please see summary attached. Budget for this project is $50USD but this will lead to more work. Bids greater than $50USD will be deleted. IMMEDIATE START REQUIRED.
Preciso de um profissional para me ajudar a desenvolver uma estratégia de marketing para o meu e-book de ficção, que será lançado exclusivamente na plataforma Amazon Kindle. O foco principal será atingir os leitores de ficção. Idealmente, o freelancer deve ter experiência em: - Marketing Digital: Conhecimento sólido em estratégias de marketing para produtos digitais, com foco na venda de livros eletrônicos. - Segmentação de Público: Capacidade de identificar e segmentar público-alvo, neste caso, leitores de ficção. - Parcerias e Publicidade: Experiência com parcerias com influenciadores e publicidade em redes sociais. A pessoa contratada...
I'm looking for an experienced Shopify store designer to help me create an engaging and effective online store for my physical products. Main requirements for this project: Brand: - I have already decided on some elements such as color and logo. Your task will be to use them as a basis for the remaining design elements. Shopify Store Design: - Create elegant, seamless navigation that provides clear paths to purchase. - Promote trust in our brand across all website touchpoints. Required integrations: -E-Commerce Integration -Invoicing system -Payment system -Dropshipping -Whatsap Chatbot Integration - Email marketing integration - Inventory management system - Integration with social media sales channels (Facebook, Instagram, etc.) Ideal Skills ...
I am looking for a Marketing/Advertising and SEO professional who can help my dog training business, All The Way Canine Academy (ATWK9), reach its full potential. The ideal candidate for this project should have experience and skills in the following areas: - Search Engine Optimization (SEO) - Online Advertisements - Social Media Marketing - Email Marketing Your main responsibilities will include: - Increasing brand awareness to reach a wide audience of dog owners, local community members, busy professionals, first-time dog owners, families with dogs, puppy owners, owners of dogs with behavioral issues, and dog enthusiasts seeking advanced training. - Generating leads for my dog training services. - Driving more traffic to my website. - Esta...
...for a skilled iOS Developer to join our team. We specialize in developing iOS applications integrated with our advertising SDK, catering to the affiliate marketing industry across various sectors including gambling, betting, utilities, and finance. Please check before applying: Opportunity Details: - Contractual Employment: Work with us on a project basis, with compensation provided for each completed application. - Flexible Workflow: Our development process is streamlined with our workflow system, which includes defined statuses and access to our order management system. Quality Assurance testing is conducted at various stages to ensure product quality. Your Role: - Development: From understanding project requirements to application ...
I'm in need of a professional who can manage the wholesal... Key requirements: - Wholesale: I'm looking for an expert who can connect me with potential buyers in the wholesale market. - Auction Management: I require a professional who can handle the auction process, ensuring smooth and profitable transactions. - Online and Physical: The expert should be able to manage both online auction platforms and physical auction events. Ideal skills and experience: - Proven track record in wholesale selling of high-value personal items. - Proficient in auction management, both online and physical. - Adept in the marketing of items such as musical equipment, fine art, and antiques. - Excellent negotiation skills to ensure optimum profit. Please reach out if you...
I'm looking for a skilled email marketer to join my company. You will be responsible for - Crafting and executing email marketing strategies. - Building a subscriber base and ensuring high open and click through rates. - Collaborating with other roles in the team to ensure a comprehensive marketing approach. Your main goal will be to help us grow our business through effective email marketing. We're open to both individual freelancers and teams, and look forward to creating an engaging and productive working environment. Ideal candidates should have experience in email marketing and a passion for building and growing a business. Experience in other forms of digital marketing will also be a plus.
I'm looking for an experienced animator to create a marketing video that can catch the attention of potential customers. Key Aspects: - Primary purpose: Marketing - Target audience: Potential customers - Desired style: Animated Essential Skills: - Expertise in animation, particularly in creating captivating marketing videos. - Ability to understand, implement, and enhance my marketing messages. - Proven track record of delivering high-quality animated videos that convert potential customers. This project will require a keen understanding of marketing strategies in animation to effectively reach and engage with potential customers. I am open to any creative input to make the video as engaging as possible...
