I have worked in digital marketing for over 12 years, leading and executing successful strategies.
I worked for top brands, crafting their digital strategies and campaigns (e.g. Lindt & Sprüngli, Philips, European Commission, national public broadcaster, and a presidential campaign).
I am highly skilled in content strategy and creation, social media, paid campaigns, SEO, web analytics, email strategy, UX/UI and funnel optimization, and AI prompting.
I enjoy sharing my know-how - I lecture on digital marketing topics and speak at professional events.
I hold a valid Google Analytics Individual Qualification Certificate (ID: 237397492).