Over 4 years of Content writing and management and marketing research experience in multiple sectors like e-commerce, luxury retail, and telecom. Running a full-fledged Travel blog by curating creative content for covering varied travel categories. During Google stint, contributed as a Local Hindi Content Expert in developing templates for Hotels - Ghostwriter tool that would eventually generate content in the target local language. A proven track record of understanding and managing client expectations by coordinating with the team and deliver effective recommendations based on the streamlined reports. Experienced professional in creating, propagating, tracking and analyzing original/acquired valuable content targeted to customers through digital marketing. Implemented sampling techniques to develop website visitor personas based on their website activities. Exhibited relevant skills in handling social media handles and social media listening as per the set goal.