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スポンサーされているFreelancer
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With extensive experience in brand and packaging development, I bring a comprehensive skill set that encompasses the following areas: BRAND DEVELOPMENT Corporate Branding: Expertise in creating cohesive and impactful brand identities for corporations, ensuring consistency across all platforms and communications. CPG...With extensive experience in brand and packaging development, I bring a comprehensive skill set that encompasses the following areas: BRAND DEVELOPMENT Corporate Branding: Expertise in creating cohesive and impactful brand identities for corporations, ensuring consistency across all platforms and communications. CPG Branding: Specialized in consumer packaged goods branding, developing strategies that enhance product appeal and market positioning. VISUAL COMMUNICATION Concept Development: Skilled in generating innovative and compelling brand concepts that resonate with target audiences and differentiate from competitors. Brand Architecture: Proficient in structuring brand portfolios, creating a clear hierarchy and relationship between parent brands, sub-brands, and product lines. Adept at designing visual elements that communicate brand messages effectively, including logos, color schemes, typography, and imagery. RESEARCH & AUDIT Conduct thorough brand audits and market research to identify opportunities, strengths, and areas for improvement, ensuring informed strategic decisions. PACKAGING DESIGN Expert in designing packaging that is not only visually appealing but also functional, sustainable, and compliant with the industry regulations. Structural Design: Focused on the physical structure of packaging, optimizing for protection, usability, and cost-efficiency. Packaging Guideline: Develop comprehensive guidelines that ensure consistent packaging design and production across all products and markets. CORPORATE IDENTITY Creation of detailed corporate identity guidelines that govern the use of brand elements to maintain a unified and professional brand image. ENVIRONMENT WAYFINDING Design and implement effective signage and wayfinding systems that enhance user experience and reinforce brand presence in physical environments. ACHIEVEMENT & SKILLS • Transform Awards Asia Pacific 2014 & 2015 • Work Published in GD USA Magazine, The Dieline, Graphis • Work Exhibited in the Academy of Art University Spring Show and Winter Show • Expert in Adobe CC (InDesign, Illustrator, Photoshop), Keynote, PowerPoint, and Microsoft Office • Fluent in Canva • Fluent in English and Chinese 減らす
Ben1031
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