This essay began life as a laundry list of essay from great copywriters through the ages. But as I mined these writing gems, I realized that memorable advice for writers comes from disciplines that often seem unrelated to the field.
In fact, my all-time favorite essay is gleaned from an artist/inventor/intellectual of the Italian Renaissance.
This collection of quotable quotes and morsels of sage advice govern my writing and my relationships with people as well. We not only sell products and services, but have the power to change people's lives for the better... or the worse.
To paraphrase an old saw – the keyboard is mightier than the sword.