Managing Human Capital and Entrepreneurship: Academic Writing2

ASSIGNMENT BRIEF Attempt both the tasks below: Task 1- (3000 Words) “Although owning a business has many benefits and provided many opportunities, anyone planning to enter the world of entrepreneurship should be aware of its poetenial drawbacks.” (Scarborough, NM and Zimmerer, TW, 2012, p11). Using relevant literature and examples examine the potential drawbacks of entrepreneurship. Please ensure that your assignment follows this structure: • A table of contents • A list of figures and/ or list of tables where appropriate • Introduction -( 5 marks -500 words) • Literature Review-& Critical Analysis (35 marks -2000 words) • Conclusions- -( 5 marks -500 words) • References / Presentation – 5 marks • Bibliography • Appendices if appropriate Task 2 – Individual Written Presentation (3000 Words)- Develop an effective business plan for launching a new product and obtaining financial and managerial support from potential backers. Prepare ten powerpoint slides to explain the key issues that you would highlight and emphasize in a presentation of your business concepts including the questions that you would expect from potential investors and your considered answers to them. 1. Description of the venture – Should discuss the product, service, size of the business, office equipment and personnel. 10 marks- 600 words 2. Organizational Plan – Should include the form of ownership, identification of partners or principal shareholders, authority of principals, management team background, roles and responsibilities of members of organization. 10 marks- 600 words 3. Marketing Plan – Should present the pricing, distribution, promotion, product forecasts and controls. 10 marks- 600 words 4. Operations plan– Should include description of company’s operation, flow of orders for goods and / or services/ technology utilization. 10 marks- 600 words 5. Financial Plan – To include the assumptions, pro forma income statement, cash flow projections, pro forma balance sheet, break-even analysis, sources of applications of funds-10 marks- 600 words Guidelines for undertaking the proposal / Assessment criteria #Task 1 (3000 words) Your analysis must be grounded in appropriate academic literature and must provide clear evidence of independent critical evaluation. (50%) 2000 words- 50 marks #Task 2 (3000 words for individual written presentation) You are required to identify critical issues that would generate interest. For example: 1. Description of the venture – Should discuss the product, service, size of the business, office equipment and personnel. 10 marks- 600 words 2. Organizational Plan – Should include the form of ownership, identification of partners or principal shareholders, authority of principals, management team background, roles and responsibilities of members of organization. 10 marks- 600 words 3. Marketing Plan – Should present the pricing, distribution, promotion, product forecasts and controls. 10 marks- 600 words 4. Operations plan– Should include description of company’s operation, flow of orders for goods and / or services/ technology utilization. 10 marks- 600 words 5. Financial Plan – To include the assumptions, pro forma income statement, cash flow projections, pro forma balance sheet, break-even analysis, sources of applications of funds. 10 marks- 600 words