CloudTVR graphic and icons

I need a set of icon graphics created for a new product. The product is named "CloudTVR". It provides cloud-based DVR recording of TV shows and supports viewing on a PC or Mac, smart TVs, Plex, Roku, iPhone/iPad, Android, and Windows Phone 8. A very rough graphic showing what I have in mind is attached. The actual graphic should have the following characteristics: * A 3D look, like a fluffy cloud * The word "Cloud" merged into the cloud in some way, such as a simple alpha blend, a 3D inset, or something else * The word "TVR" should grab your eye, but should not be glaring * The background should be transparent The freelancer awarded the work will be expected to provide the following deliverables: * 3-5 draft-quality graphics showing substantially different implementations of the overall design. We will choose one of them for further development or ask for additional versions to be created for approval, if none are acceptable. * Seven PNG files will be created, providing a high-quality version of the chosen draft graphic design in resolutions of 1024x1024, 512x512, 256x256, 128x128, 64x64, 32x32, and 16x16. The smaller resolution files (64x64 and smaller) will need to be optimized to appear highly readable. Simply shrinking and sharpening a higher resolution file will not be acceptable. The text at the bottom of the example graphic can be removed for lower resolution graphis.