Contact center services refer to providing customer service over different channels of communication. These services aim to satisfy customer, whether it’s resolving an issue or inquiring about a product.

This type of this service is usually offered by call center companies. They specialize on either doing outbound calls for selling or marketing a product, surveys, and debt collection, or inbound calls where they receive calls for customer inquiry and support, over the telephone. But since customers can now be engaged in different platforms, other channels of communications are also targeted, hence, the expansion to ‘contact services’. Companies, through these services, can now communicate with their customers vice versa, through in-app chat, SMS and even social media applications.

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